Circulation Alliance
The SNA Circulation Alliance is open to all SNA regular and corporate members —
FREE of charge. The alliance meets regularly via conference call to discuss issues
of importance, exchange great ideas and learn the results of SNA sponsored research.
The alliance also sponsors presentations from guest speakers on a variety of circulation-related
subjects.
Upcoming Conference Calls
Classified Avenue (formerly SCAN) is the exclusive sponsor of the Circulation Alliance
conference calls. Click here
to learn more about Classified Avenue.
Note: all calls will be at 1:00pm Eastern unless otherwise noted.
2008-05-23 — Online Subscriptions/Self Service
Are you getting the most
of your web site for print subscriptions? Even if you are not offering E-Editions,
take advantage of your web site to capture print subscriptions online and learn
how some papers are installing self-service applications.
2008-07-25 — NIE
This call will focus on community promotions for NIE
programs and how some newspapers are using electronic NIE today.
2008-09-26 — Great Ideas Call
This is an opportunity for you to win
cold cash for your ideas! Come to the call prepared to share your idea and you could
win!
2008-11-14 — Circulation Conference Re-cap
We will review the November
Circulation Conference in Las Vegas and provide some insight on information presented.
Previous Conference Calls
2008-03-28 — Retention Programs
We learned how some newspapers are offering specific programs for long term subscriptions,
EZPAY and other programs.
Call Recording (MP3)
2008-01-25 — Single Copy Positioning and Promotions
We explored opportunities with single
copy including nontraditional single copy sales, racks vs stores vs gas pumps, partnerships
and promotions. Speaker presentations (PDF): Tommy Dowdy, Dwight Rauch, and Rob Rubrecht.