Newspaper organizations need leadership teams that can succeed in a time of cataclysmic change. In less than a week, API's Executive Development Program prepares executives for assuming the leadership positions that will shape their companies' futures. This comprehensive experience features the only computer simulation that accurately replicates the culture, challenges and operational decisions of running a daily news publishing operation.

Over five days, participants spend five virtual years at the helm of a complex, highly realistic simulated news organization. They discuss and debate more than 50 mini-case studies and hundreds of operational decisions representing every department of the organization.

Led by expert facilitators, the entire seminar group benefits from debrief discussions and analysis of what went rightﾅ and what went wrong. The lessons learned form a powerful foundation for addressing the challenges and opportunities of the media industry's rapidly changing future including:

Strategic and capital investment decision making.
Competitive challenges and responses.
The multiple, interactive drivers of circulation and advertising.
Ethical decision-making and news values.
Planning and budgeting for new products.
Production and operational implementation.
Coaching and developing executive and managerial staff.

Who Should Attend

Department heads, editors, managers and directors poised for or newly promoted to senior/general management positions. Senior managers new to the newspaper industry also will benefit from this experience.

Dates & Location

March 31-April 4, 2008 (Reston, VA)

Registration Fees

Regular Rate: $3,150
SNA Member Rate: $2,835
SNA members MUST use this Conference Registration Form (PDF) to receive the discounted member rate.

Hotel Information

API has arranged a special hotel/meal package ($1,225) for its attendees. This cost is in addition to your tuition fees. Upon confirmation of your seminar registration, API will send you instructions regarding this special package.

More Information

Visit API's official seminar Web page for more detailed information on this seminar.